The Design Museum in London is celebrating 65 years of Barbie

The Design Museum in London is celebrating 65 years of Barbie with a vibrant pink exhibition in collaboration with Mattel. This major showcase, featuring over 180 unique and innovative dolls, explores the iconic doll’s evolution in response to cultural shifts towards diversity and representation. Running until February 2025, the exhibition offers a look at Barbie’s history, from the first moving and talking dolls to those representing a diverse and multicultural society. Highlights include the Sunset Malibu Barbie, Day to Night Barbie, and the best-selling Totally Hair Barbie, among others showcasing the design evolution of this beloved figure. Visitors can also see rare dolls, including the first Black, Hispanic, and Asian Barbies, and those designed with inclusivity in mind, like the first Barbie with Down syndrome and the first with a curvy body shape. The exhibition, featuring a colorful landscape designed by Sam Jacob Studio, also provides a glimpse into Mattel’s design process and celebrates Barbie and her friends, including Ken, through the decades.